MERCEDES-BENZ
OUR 2+ YEAR PARTNERSHIP WITH THE AUTOMOTIVE GIANT.
Campaign Development, Production, Photography, Post Production
When Mercedes-Benz needed a diverse filmmaking team to create a short film for the 2022 Oscars, they turned to MGX.
ON THE RED CARPET BROADCAST PREMIERE
Narrated by Jon Hamm, the film illustrates the importance of art and culture today and was broadcasted across Times Square and ABC News nationwide.
As the holiday season approached, they tapped us to create a campaign that celebrated the Mercedes-Benz legacy.
A NOSTALGIC DRIVE
We produced five commercials featuring a fleet of both classic and modern silhouettes. Each spot begins in a Mercedes-Benz themed living room, and ventures out onto a dreamy scenic road.
CAPTURING TIMELESS CLASSICS
We also created a fine art photography series featuring the three rare 300 SL classics while on location. The series was featured in Hypebeast, Robb Report, HotCars, The Zoe Report, and Dupont Registry.
When the new AMG GLC model was released, the brand “tossed us the keys” to direct a striking photography series.
CAPTURING HIGH PERFORMANCE LUXURY
We took the GLC to our favorite locations throughout Los Angeles to capture vibrant landscape driven imagery.